Nicki Halford

Business Partner: Premiere Day Spa & Salon

Wildflower Chapel by Niki Halford

I started my jewelry brand, The Faint of Heart, in my dorm room! It really started out as a hobby, but I have always been a big dreamer, so I had aspirations from the start of turning it into a real brand. Over the years I have also explored different creative outlets, which led me to start a “sister brand” to The Faint of Heart – my new art print shop called Wildflower Chapel.

For The Faint of Heart, I make modern bohemian jewelry that combines semi-precious gemstones and crystals with metal shapes that are playful while also having a touch of edginess.